Year
2021
Units
4.5
Contact
1 x 1-hour tutorial weekly
1 x 2-hour seminar weekly
Enrolment not permitted
CUTU8101 has been successfully completed
Topic description

This topic introduces the framework for festival and event design and management and investigates the concept of events as a reflection of culture. It looks at history, definitions, typologies and roles of festivals and events and the event industry within the community, and in the broader tourism context.

It investigates the different stages of event design, management and marketing and their practical application. It provides students with knowledge of event design, staging principles and event management methodology.

Educational aims

This topic aims to:

  • Provide students with an understanding of the role and purpose of events in the tourism industry
  • Outline the principles of event design and best practice in event management
  • Examine the role of culture and community, and community in the staging of festivals and events
  • Develop research skills and an understanding of a range of festival and event designs
  • Provide students with the knowledge and skills required to design, implement and evaluate a range of events
Expected learning outcomes
On completion of this topic you will be expected to be able to:

  1. Classify festivals and events according to contemporary definitions and Getz' typology
  2. Generate hypothetical solutions to meet design briefs
  3. Identify the roles and relationships of festivals and events to the host organisation, community, state or nation and within a broader tourism context
  4. Discuss the principles of event design and the different stages of management and marketing of festivals and events

Key dates and timetable

(1), (2)

Each class is numbered in brackets.
Where more than one class is offered, students normally attend only one.

Classes are held weekly unless otherwise indicated.

FULL

If you are enrolled for this topic, but all classes for one of the activities (eg tutorials) are full,
contact your College Office for assistance. Full classes frequently occur near the start of semester.

Students may still enrol in topics with full classes as more places will be made available as needed.

If this padlock appears next to an activity name (eg Lecture), then class registration is closed for this activity.

Class registration normally closes at the end of week 2 of each semester.

Classes in a stream are grouped so that the same students attend all classes in that stream.
Registration in the stream will result in registration in all classes.
  Unless otherwise advised, classes are not held during semester breaks or on public holidays.