Onshore (Australia) Program
1 x 5-day intensive workshop once-only
95 hrs of independent study per semester

Offshore (Singapore) Program
2 x 1 day intensive workshops per semester
1 x 4-hour workshop per semester
1 x 2hr online exercises weekly
91 hours of independent study per semester
Enrolment not permitted
HSMT9011 has been successfully completed
Course context

Topic only available to students meeting the eligibility requirements for entry to the postgraduate health administration courses.

Assignments; Group Tutorial presentation
Topic description

Every managerial activity involves communication. This topic explores some of the key dimensions of managerial communication in health and aged care. Topics covered include interpersonal communication, corporate communication and public relations, issues and crisis management, corporate social responsibility, consumer participation and health communication.

Educational aims

This topic aims to provide students with an understanding of internal and external communication tasks and processes in health and aged care organisations and the role Health Communication plays in improving health equity, as well as healthcare and population health outcomes.

Expected learning outcomes
On completion of this topic you will be expected to be able to:

  1. Describe and discuss a range of communication concepts relevant to the health and aged care manager
  2. Identify and address potential barriers to effective interpersonal communication
  3. Apply an understanding of small group dynamics to achieve effective meeting outcomes
  4. Formulate communication strategies for enhancing staff engagement and organisational effectiveness, and for managing organisational change
  5. Employ a structured approach to issues and crisis management, including media relations and stakeholder management
  6. Understand health communication strategies aimed at improving population health outcomes, health care outcomes and health equity
  7. Understand how the ‘social media’ are changing the nature of health communication