This topic provides students with principles and theories of crisis communication in organisatons. It examines the function of communication in professional settings, through analysis of case studies and real world situations and explores the role of different strategies and media in completing successful crisis management projects in a range of organisations. These explorations may include study of public relations campaigns, reputation management, and strategic leadership practices.
This topic aims to provide students with the ability to:
Analyze the communication-driven actions and behaviours associated with organisations
Critically evaluate decisions made in communicating about and managing a crisis
Analyze ethical factors in organisational communication
Understand best practices in crisis and reputation management
Understand the causes of misunderstanding and miscommunication in organisational contexts and be prepared to avoid them
Expected learning outcomes
On completion of this topic you will be expected to be able to:
Apply techniques and skills acquired in the degree in a professional context
Evaluate their own role in a professional setting
Analyse strengths and weakness of their chosen project
Communicate issues related to their industry context, both verbally and in writing
Key dates and timetable
Timetable details for 2021 are no longer published.
This information is from current details held on the Student Information System. Please report any errors or omissions to the relevant College Office.
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