This topic provides an overview of the financial, business and management principles which would enhance understanding of business enterprise for the R&D-intensive bioscience industries. Students will work in management teams to prepare a Business Plan and will cover: an overview of Australia's science and technology policy, in particular how it relates to start-up research based industries; intellectual property management; team work and leadership skills; market research; commercial viability assessments; sales and marketing; strategic, financial and managerial processes which are applicable to the Bioscience industries.
This topic aims to give students experience and knowledge related to the commercialisation of biotechnology products or processes. This involves a basic knowledge of the scientific basis of the product/process, production and manufacture, marketing, sales, financial analysis, personnel and resource management, regulatory affairs, assessment of commercial viability, quality control and assurance. Students work in management teams with assigned tasks and work together to produce the business plan, a presentation of the plan to a board of directors and a company web site. The topic is run in an intensive workshop format with formal team meetings with support from an academic tutor. Lectures and tutorials are presented by external industry-based personnel with expertise in financial management, patenting and intellectual property and marketing, who will conduct workshops with extensive use of case studies.
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