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The Master of Tourism and Events is a 72-unit coursework degree which is offered by the College of Humanities, Arts and Social Sciences.
The degree may be taken over four semesters full-time, or the equivalent part-time.
The Master of Tourism and Events articulates with the 36-unit Graduate Diploma in Tourism and Events.
Applicants must normally hold:
- an approved bachelor degree or equivalent qualification in Tourism, Hospitality or a related discipline from an approved tertiary institution and have achieved a grade point average of 5.00 in the upper level topics in this award, or
- a Graduate Diploma in Tourism and Events, or an equivalent qualification from an approved tertiary institution, and have achieved a grade point average of 5.00 in this award, or
- an approved Honours degree in Tourism or a closely related discipline from an approved tertiary institution.
However, the Dean (Education) may, under certain circumstances, and subject to specific conditions, admit others who can show evidence of fitness for candidature.
The course aims to meet the research needs of graduates with an interest in tourism, enabling them to undertake an in depth research-focused study. It aims to increase the theoretical knowledge and research skills required to develop appropriate depth of understanding of issues in tourism in a number of specialisations.
The Masters program draws on both theoretical and practical material and provides the opportunity for students to apply both the principles and the practical aspects of the course.
The course aims to:
- provide students with a broad understanding of the tourism and events industries, both in Australia and worldwide
- introduce the concepts behind tourism and events fields and examine how they reflect the arts, culture and/or heritage of a place
- develop a framework for tourism or events management with the opportunity to apply this framework to specific case studies both on and offshore
- instill management and marketing skills necessary for professional endorsement within the tourism and events industries
- produce graduates who will act ethically as professionals within their specialised field of the tourism and events industries
- provide opportunities for a work integrated learning experience across a range of tourism and events sectors
- provide students will the opportunity to undertake and produce an extended research project/dissertation on a contemporary issue in the tourism industry.
The course will enable students to increase the knowledge base on which their practice is grounded and to combine strategic thinking with creativity, knowledge and practical skills.
Upon graduating, students will be able to:
- review and critically analyse current issues and trends in the tourism and events industries
- examine and assess the role of tourism and events in an international context, and generate sustainable solutions to a range of complex issues
- initiate, develop and implement event, business and/or interpretation plans in a professional manner
- communicate theoretical and practice issues in both tourism and events, both verbally and in writing, to a wide range of audiences
- undertake their work in an ethical way within the fields of festival and events and/or tourism
- investigate, analyse and synthesise a range of tourism or events primary and secondary sources to produce original research
- reflect critically on their own industry practice
Students who have successfully completed the Industry Certificate in Festival and Event Design and Management at Flinders University may be eligible to receive 4.5 units of credit for the topic TOUR8111 Essentials of Festival and Event Design and Management.
Students who have successfully completed the Graduate Diploma in Tourism and Events will receive 36 units of specified credit towards the Master of Tourism and Events.
Program of study
To meet the requirements of the Master of Tourism and Events, students must complete 72 units with a grade of P or NGP or better in each topic, according to the following program of study:
Core - Year 1 topics
36 units comprising:
GEOG9023 Research Design and Management (4.5 units)
INNO9001 Innovative and Creative Thinking: Recognising Opportunities GE (4.5 units)
TOUR8111 Essentials of Festival and Event Design and Management (4.5 units)
TOUR8118 Destination Image and Tourism (4.5 units)
TOUR8119 Tourism Business Planning GE (4.5 units)
TOUR8125 Issues in Contemporary Tourism (4.5 units)
TOUR8211 Tourism Research Proposal (4.5 units)
Elective - Year 1 topics
4.5 units of elective topics
Core – Year 2 topics
36 units comprising:
TOUR9000A Tourism Dissertation (9 of 18/27 units)
TOUR9000B Tourism Dissertation (9 of 18/27 units)
TOUR9000C Tourism Dissertation (9 of 27 units)
TOUR8122 Event Design and Management GE (4.5 units)
TOUR9129 Sustainable Tourism Planning and Development GE (4.5 units)