New course commencing Semester 1, 2022
The Graduate Diploma in Media and Communication is a 36-unit program offered by the College of Humanities, Arts and Social Sciences. The course is normally completed over one year full-time, or the equivalent part-time.
It articulates with the 18-unit Graduate Certificate in Media and Communication and the 72-unit Master of Media and Communication, and the sequentially developed topics allow progression through the three awards.
Applicants must normally hold an approved Bachelor degree (or equivalent qualification) from an approved tertiary institution.
However, the Dean (Education) may, under certain circumstances and subject to specific conditions, admit others who can show evidence of fitness for candidature.
This course aims to provide students with the practical skills required to design and produce marketing collateral, including graphic, audio-visual and social media content to improve an organisation’s online presence.
On completion of this course you will be able to:
- design marketing collateral with a focus on user experience
- develop skills in digital graphic design and video and audio production and editing
- appraise written and audio-visual communications across a variety of media
- influence the production of new multimedia content
Program of study
To qualify for the Graduate Diploma in Media and Communication, a student must complete 36 units with a grade of P or NGP or better in each topic, according to the program of study below.
Not all topics are necessarily available in a given year.
Core - Year 1 topics
18 units comprising:
CREA7002 Professional Practice for the Creative Arts (4.5 units)
SCME8060 Screen Production Techniques A GE (4.5 units)
SCME9002 Social Media and Digital Platforms (4.5 units)
VEED9001 Digital Graphic Design Fundamentals (4.5 units)
Option - Year 1 topics
Select 18 units from the following:
BUSN9228 Strategic Marketing (4.5 units)
COMS9004 Business Communication GE (4.5 units)
CREA9405 Cultural Policy and the Arts GE (4.5 units)
HASS7001 Research Communication in Humanities, Arts and Social Sciences (4.5 units)
INDG9000 Indigenous Research Methodologies (4.5 units)
PHIL7340 Creativity and the Imagination (4.5 units)
SCME8003 Screen and Media Production 3, Minor Project (4.5 units)
SCME8009 Truth and Lies: Documentary Media GE (4.5 units)
SCME8014 Introduction to Screenwriting GE (4.5 units)