1 54 units of topics 2 Admission into BCALP-Bachelor of Creative Arts (Live Production) 3 45 units of topics Must Satisfy: ((1) or (2 and 3))
The topic is designed to introduce students to the concepts and principles of business and strategic planning and their application in the tourism or event industries. It will provide opportunities for students to apply these principles to a range of projects and businesses connected with the tourism or event sectors. The topic will introduce each stage of business planning including goal setting, situation analysis, organisational response and evaluation, leading to the development of an overall business plan suitable for a new venture business or an early stage innovation project in the tourism or event sectors.
This topic aims to:
introduce the concepts and principles of strategic and business planning for both tourism and event sectors
develop student understanding of the role and application of the essential concepts and stages of strategic and business planning and the importance of innovation
develop student analytical, conceptual and creative thinking skills relevant to business, design and planning
provide a holistic learning experience enabling students to be entrepreneurial and innovative through pitching a business idea and creating a new business in tourism or event sectors.
Expected learning outcomes
On completion of this topic, students will be expected to be able to:
demonstrate familiarity with the concepts and principles of strategic and business planning
identify appropriate objectives and strategies for business or projects in a sector relevant to their area of study
demonstrate that they can apply their knowledge of business planning concepts and principles to real world examples
develop a business plan to achieve a desired outcome
demonstrate capacity to use appropriate oral and written skills relevant to the tourism or event professions.
Key dates and timetable
Timetable details for 2019 are no longer published.
This information is from current details held on the Student Information System. Please report any errors or omissions to the relevant College Office.
If you consent to the use of our cookies then please click the button below:
If you do not consent to the use of all our cookies then please click the button below. Clicking this button will result in all cookies being rejected except for those that are required for essential functionality on our website.